What was needed
Star Bistro, part of the renowned National Star College, needed to raise awareness among local businesses of the corporate catering and to-go delivery services StarBistro provide in central Cheltenham.
What we did
We identified local businesses within the delivery area of StarBistro Royal Crescent and established contacts, followed up by a formal invitation to attend a networking business brunch. After invitations had been sent, social media posts were used to generate interest to relevant followers.
What happened next
Fifteen local businesses attended the brunch, with some very promising leads being made for StarBistro. The event was successful and Leapfrog used photos taken at the event to drive further social media content.