As food, foodservice and hospitality specialists, food is quite literally at the heart of what we do so we thought it was particularly appropriate this year to support two food-related charities close to our hearts.
On Friday 14 November we took part in BBC Radio Gloucestershire’s attempt to beat the Guinness World Record for the longest line of cakes, in aid of the BBC Children in Need appeal. We all baked dozens of cupcakes to add to the line at nearby Staverton Airport – and we’re pleased to announce that we’ve helped to set a brand new world record! The new world record for the longest line of cakes is now 885.6 metres, made up of a total 14,392 cupcakes. That’s more than 278 metres longer than the previous record set in Colombia – a great effort don’t you think?!
We’re also supporting the Cheltenham charity CCP’s Christmas Giving Scheme – ‘Hamper Scamper’ – which is designed to spread a little cheer to some of the most disadvantaged children, young people, families and vulnerable adults at Christmas.
The success of Hamper Scamper relies on donors to provide food and gifts, so we’ve started a collection point in the office and will be asking our colleagues and neighbours to also support the scheme. Last year, Hamper Scamper provided 1,376 gifts for children under 16, 88 gifts for homeless young people living in supported accommodation, and 384 family food hampers for people living in poverty.
Meanwhile, Leapfrog MD Felicity Read ran the Royal Parks Half Marathon in London to raise money for Cancer Research. As well as achieving a personal best time, she also raised more than £1,000 which will be allocated specifically to prostate cancer research.