Our Blog

Children in Need – a great campaign for a great cause

13th November 2015

Today is the day that Children in Need 2015 culminates in the big ‘Appeal Show’ and of course we’re doing our bit here at Leapfrog PR. When Children in Need started out they raised £1m over one night. However, this figure has grown significantly with last year’s campaign raising in excess of £32m. The difference? […]

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A Nation of Gin Lovers

2nd October 2015

Consumption of gin has risen significantly in the last five years, with new micro-distilleries popping up all over the UK to meet the growing demand. In fact, the number of UK gin brands has doubled since 2010 increasing from 31 to a whopping 73. So what is the secret behind this gin revolution?

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The Power of the Vlogger

28th August 2015

From food to holidays, vloggers are often sent complimentary gifts in the hope that they will feature them in their posts. So, what is the advantage of using vloggers as part of your PR and marketing strategy?

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